It Finally Happened. Petter Northug Presents His Glasses Collection

It Finally Happened. Petter Northug Presents His Glasses Collection

Gear News, Newsfeed
No one really expected the most exciting personality in cross country skiing of the last decade ( and many would say ever!) to quietly exit the scene, right? So, now Petter is back with his very own brand - you guessed it - Northug® First products were proudly ( if somewhat low-key) presented at the Norwegian industrial expo Norspomessen on Monday. Yes, you can take a peek at how a production version of the Northug glasses looks. We say - bold. Petter wouldn't be himself if were he not to enlist help of some of the best people in business. Jon Inge Gullikstad, boss of Brandassist, the company that helped to make both Vegard Ulvang ( wool clothing) and Therese Johaug ( just about any clothing) millionaires through attaching their…
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