Cool Kids Got 100%. Now In Skiing Too

Cool Kids Got 100%. Now In Skiing Too

Newsfeed
Some brands are cooler than others. Before it was word-of-mouth and nonscientific. Now there is Instagram to check out who's logo is current must-have - and who's a daddy's stuff. 800k followers don't lie - these guys from San Diego, Cal. are current "it". https://www.instagram.com/p/B4X798kA1jO/?igshid=1doffrzi2mm9w "The 100% brand has always been synonymous with motocross Americana" their website says. Well, OK, buds. But it's here , on this resource because it just started to conquer the world of cross country skiing. By signing up Team Norway's Anniken Alnaes and Gjøran Tefre as well as the " world's fastest skier" currently, Lele Bechis of Italy. Which means two things,essentially: - cool brands believe in skiing's potential. - skiers of certain age when things like that matter won't be a butt of jokes…
Read More
Justyna Kowalczyk – In Her Own Words

Justyna Kowalczyk – In Her Own Words

Leaders, Newsfeed
Hard to overestimate the role Justyna Kowalczyk played for the sport of cross country skiing this century. Fantastic results on the tracks made it clear that talented and committed athlete even from non-skiing nation could win, repeatedly and convincigly. Justyna's openness and polite directness made her a true household name in Poland and well beyond that. With the athletes of the statute and the recognition of Ms.Kowalczyk it is common to retire with a directorship on the board of some large corporation, to land a lucrative contract on television and to sell the book rights. In other words - to exploit well-deserved fame Yet Justyna Kowalczyk is still on the ski tracks, in remote training camps, freezing by the side watching "her girls", the group she and her coach Alexander…
Read More
Anikken Gjerde Alnaes Who Defies Conventions

Anikken Gjerde Alnaes Who Defies Conventions

Gear News, Newsfeed
The last weekend Anikken Gjerde Alnaes had her debute race at the World Cup - and finished 8th on her first try. Today she was 2d at the Norwegian Cup in Lygne in qualification - and that's nobody's secret that those Norwegian internal races often have stronger line-up than international ones. And, of course, earlier this month a 25 year old Norwegian won the Scandinavian Cup - all of that in sprint Alnaes is not exactly a household name yet and a few outside Norway and the United States where she studied & student raced until fairly recently, have heard it, The reasons behind any xcskier's progress are multiple and complex , naturally - but an aspect that caught our eye (and started a conversation with Anikken ) is this:…
Read More
Preparing For Race Is More Than Just Stretching

Preparing For Race Is More Than Just Stretching

Newsfeed
Is your hairdo perfect today? Looks like it is. And everything else is in order too. ...There is no such a thing as " private space" for a star in public settings ( and often outside too). If you are good enough for the World Cup - prepare to be constantly photographed and filmed whatever you do. Cross country skiing is not football - in xcskiing the stars often have to mingle with fans and media the way aspiring local politician has to mingle with smallish but adoring crowds, very close - and at times personal. Fans in skiing are rarely as cruel as in aforementioned football, they won't shout obscenities in your face as common in more monied sports. But every and any sloppiness in your looks could end…
Read More
Mens Sana In Corpore Sano

Mens Sana In Corpore Sano

Newsfeed
Some of the best U.S. skiers are also Ivy Leaguers. North American ski fans might find that to be the most natural thing in the world, but for the rest of us Ivy League means prestige, top-flight career - and oh yes, $45000 per year for tuition & board. Sophie Caldwell, for instance, is best known for being one of the world top sprinters for many years running. A few would remember that she is also a Darmouth graduate, majoring in psychology. How's that for being a modern illustration for "Mens sana in corpore sano"?
Read More