Marathon Engadin, Money Making Machine

Marathon Engadin, Money Making Machine

Money & Finance, Newsfeed, Travel & Mass Sport
The Engadine ski marathon has confirmed yet again its stellar reputation in a very important category: how to stage a popular skiing event – and make a ton money on process. The Engadin 2017 have generated an income of CHF 6.2 million for the valley proper. Countrywide the effect of the Engadin mass race is felt even stronger: CHF 15 million was generated in business activities directly linked to the event on a turnover of CHF 33 million, according to the marathon organizers. To service 13000+ participants and many thousands of their friends & family who came to watch and cheer, an equivalent of 140 full time jobs was created. “The Engadin hospitality sector is particularly benefiting from the annual sporting event," Corina Rieser from Event Analytics.com is quoted by…
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…Summer Sports Might Be Better Than  Skiing After All

…Summer Sports Might Be Better Than Skiing After All

Newsfeed, Travel & Mass Sport, Trivia
...After ruminating at length last week on how cross country skiing is better than summer sports, I came to conclusion that not everything is so clear cut. So, here are my thoughts as to why summer sports could be better than skiing after all. What do you think? 1. Freedom. On our narrow skis, we are tied to whatever trail a snow-groomer laid early in the morning. And we have to make it to that groomed trail first, sometimes spending hours in traffic. In the summer you run wherever and however your heart desires. 2.Post-race/post-training conversation flows oh-so-much-smoother on a balmy summer afternoon than on a cold, dark wintery day. And let's admit it – we are partially in it for a chat with fellow endurance sport fans; and when…
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5 Reasons Why Skiing Is Better Than Summer Sports

5 Reasons Why Skiing Is Better Than Summer Sports

Newsfeed, Training & Outfitting, Travel & Mass Sport
There are many skiers who try some other sports in between the snow seasons – running, biking, triathlon, etc. Myself, I got into mountain biking for several years - so much so, that I almost quit cross-country skiing. I do, however, live up north, in Petrozavodsk, in the Russian part of Karelia. We have snow on the ground there for some 6 months a year. Living in a place like that, you either can't wait for the winter to come – or you hate it. I'm in Italy on vacation right now, and much as I like the beautiful scenery, warm sea, and ideal mountain-biking conditions too, I would not want to live here. 1.We, the skiers, are different from the rest of humanity – they see shorter days and…
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Ski Marathons – What to Choose, How to Choose

Ski Marathons – What to Choose, How to Choose

Newsfeed, Travel & Mass Sport
It's a month of June – which means different things for different people, but for the skiers it means the ski marathon schedule for next year is unveiled & published. There is no need to convince those who ever done one to come back. But for those who didn't and reading this: you ought to give that gift to yourself - there's simply nothing out there that compares to taking part in mass skiing event! We will not insult your intelligence by providing exact location details and "how to get there" info – it's all just a click away on Internet. Instead we'll effort to fill the gap in available information and - hopefully - help you choose your first ever marathon. November – December 2017. One of the biggest…
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Blink Fest This Year Draws More Stars Than Ever Before.

Blink Fest This Year Draws More Stars Than Ever Before.

Leaders, Newsfeed, Travel & Mass Sport
Blink Ski Festival this year is shaping up to become more star-studded than ever before. A four day rollerskiing/ summer biathlon event in Western Norway is cementing its unique position in the skiing world. Blink the only real competition where the best & greatest of the World Cup cross country skiing circuit get to see face to face the Visma Ski Classics' strongest marathoners as well as the world's best biathletes. The preliminary list of participants in Blink 2017 reads like who-is-who in the world of “narrow skis”: Marit Bjørgen, Martin Fourcade, Iivo Niskanen, Maiken Caspersen Falla, Heidi Weng, Charlotte Kalla, Krista Pärmäkoski, Martin Johnsrud Sundby, Johannes Thingnes and Tarjei Bø are all attending. And did we mention the King of Skis ( and the last year's winner of Blink's 60km…
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