Norway Where You Rollerski On Streets

Norway Where You Rollerski On Streets

Newsfeed, Trivia
Norway is a country that is consistently on top of all sorts of prosperity and people's happiness charts. Experts routinely attribute it to strong welfare state, educated & motivated labor plus that gift of Nature, lots of oil on the shelf. We say: don't forget about skiing. Or rollersking, for that matter. When you can ski out of your house - that should really make one a tad happier.
Read More
Tara Geraghty-Moats Sells Her Team USA Jacket Online. Why We Think It’s Big Deal

Tara Geraghty-Moats Sells Her Team USA Jacket Online. Why We Think It’s Big Deal

Newsfeed, Trivia
Tara Geraghty-Moats is the world's best Nordic Combiner. She's also a unique, out-of-mold personality who likes to do things differently. Case in point: Tara just put a bunch of her Team USA cloths on sale via Poshmark, sort of fancy eBay meets VSCO where you follow stars & influencers and could buy clothing they no longer need. Wanting to own a memento directly from your favorite star is one those basic human needs that could be traced through millennia. Finally somebody in the skiing world is giving fans a chance. Well done , Tara, for trailblazing there - once again.
Read More
Rollerskiing Is About Being Fit, Great Looking And Overall Cool . Why Industry Fails To Advertize That?!

Rollerskiing Is About Being Fit, Great Looking And Overall Cool . Why Industry Fails To Advertize That?!

Leaders, Newsfeed, Trivia
Let us state the obvious for an umpteen time: it's 2019 on the calendar. The year when success or failure of promoting yourself on social media decides fate of any business. Certainly decides all-important volume of sales. If you're not cool - it doesn't matter how technically great your device is. In other sport industries new brands are virtually created on Instagram and then proceed to capture customers' imagination - as well as their hard earned cash. [caption id="attachment_11279" align="alignnone" width="1920"] Why in this day and age manufacturers of rollerskis prefer talking about technical aspects of their products rather than selling the "Cool Factor" is beyond us. [/caption] But this is not a diss - it's a guide! [caption id="attachment_11276" align="alignnone" width="1920"] By talking up technical aspects of their wares,…
Read More
She Could Have Become Ski Star But Chose Very Different Path To Stardom

She Could Have Become Ski Star But Chose Very Different Path To Stardom

Newsfeed, Trivia
...She could have been among the best skiers at the world stage by now, with stadiums roaring her name. Instead she chose a different stage entirely... A few years ago Johanna Albertsson was among the most promising young skiers not only in her native Sweden, but, by extension, in the entire elite youth skiing. Because you don't get invited to Sollefteå Skidgymnasiet , one the best teach & train institutions of its kind in the world, unless you are extremely good. Quick fact: Ebba Andersson and Frida Carlsson, cross country skiing biggest young stars, are both Sollefteå ski high school alumni. But Johanna had chosen a different path. At the age of 17 she stored her skis and moved to pursue a different career – that of a professional dancer.…
Read More
Best Young Russian Skiers in Atomic/Salomon Photoshoot

Best Young Russian Skiers in Atomic/Salomon Photoshoot

Newsfeed, Trivia
Amer Sports went big last year on sponsoring young Russian skiing talents, signing about half of the junior national team. This April the corporate owner of Salomon and Atomic released a stylish photoshoot of its athletes. Well done, Amer Sports! A picture is worth a thousand words. Now we know why we shall be watching cross country skiing for years to come. Anastasiya Faleeva https://www.instagram.com/p/BwpgqsPn1aO/ Anna Gruhvina https://www.instagram.com/p/Bwjidk4hA5m/ Ekaterina Meged https://www.instagram.com/p/Bwjte9hhckB/ Nina Dubotolkina https://www.instagram.com/p/BwjqyI9lyM4/ Alena Baranova https://www.instagram.com/p/BwkKI9LhU9s/
Read More