Swiss Team Announces Squad Selection  2020/21

Swiss Team Announces Squad Selection 2020/21

Leaders, Newsfeed
The Swiss ski federation is traditionally among the first to announce the squad selection for the upcoming season - pretty much the moment the last one is over. Corona-crisis or not, the Swiss have decided to keep with traditions Only three athletes made it to the national team this time around: Dario Cologna, Nadine Fähndrich and Laurien van der Graaff. No surprises there - all three had strong last season. [caption id="attachment_15560" align="alignnone" width="1920"] Fähndrich/ van der Graaff duo is among the strongest in the world. Here they are captured right after the silver finish in Dresden, their second Team Sprint podium of the season[/caption] [caption id="attachment_15561" align="alignnone" width="1920"] 2019/20 wasn't the best season for the Olympic champion, only one individual podium - but, rumor has it, Cologna was experimenting…
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Cool Train Running. Carrying Athletes On SkiTour 2020

Cool Train Running. Carrying Athletes On SkiTour 2020

Leaders, Newsfeed
Being cool is the most important thing there is. At least in the developed world. Travelling by train was always, frankly, the coolest way of transporting one's earthy body from point A to point B. But since we all are eco-minded now, it is also the trendiest. Enter Norwegian train and bus company Vy, that taken a big step of becoming the Main Sponsor for Ski Tour 202o. Part of that sponsorship is transporting all the athletes from one venue to the next. On the specially chartered and custom-painted train, no less! Today the first charter have taken some of the world's best skiers from Östersund to Åre. Athletes only. Coaches and support personnel had to go old-fashioned way - by bus & truck. Poor them. Athletes did look properly…
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Peek Inside Cologna Ski Center

Peek Inside Cologna Ski Center

Gear News, Newsfeed
The town of Davos has two claims to fame: the annual World Economic Forum and the fact that Dario Cologna for the last circa ten years lives there. The latter is actually more obvious throughout the year - even if not as well-covered by media. [caption id="attachment_12678" align="alignnone" width="1920"] Swiss national performance center for cross-country skiing is located right in the middle of the Alpine resort town[/caption] [caption id="attachment_12682" align="alignnone" width="1920"] The fact that last year it was named after Dario is significant in itself - not exactly a Swiss tradition to name facilities after active athletes[/caption] [caption id="attachment_12681" align="alignnone" width="1920"] but the fact that they - wait for it - allocated a separate, personalized parking space for the quadruple Olympic champion speaks volumes of his status in town [/caption][caption…
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New Equipment Seen At World Cup In Davos

New Equipment Seen At World Cup In Davos

Gear News, Newsfeed
You might be excused in your thinking that FIS World Cup stage is about race results and points earned. The way we see it, it is as much about newest equipment and/or new ski related fashion promoted by the world's best athletes. And the most attractive ones too. Especially when the new items are put on display against that gorgeous ( and uber-fancy) backdrop of Swiss Davos. Without further ado - here's what we spotted on the trails of Davos Nordic: Skis [caption id="attachment_9669" align="aligncenter" width="1920"] Quite possibly the biggest novelty on the WC stage: Sandra Schützová premiers Kästle skis. Read more [/caption][caption id="attachment_9684" align="aligncenter" width="1061"] Miki Kodama and Chika Kobayshi with newest Ogasaka W Carbon. The Japanese brand hitherto available only in Asia is slowly coming to Europe via…
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Northug Is King – Of Instagram + Other News About Most Important Social Media Net

Northug Is King – Of Instagram + Other News About Most Important Social Media Net

Newsfeed, Trivia
It would be silly to equate a popularity of sportsman or woman with amount of Instagram followers he/she has. Silly – but we will nonetheless. Because how else is to gauge the said popularity across the board? Generation Z is in love with Snapchat and VSCO while Gen X seem to prefer FB and/or Twitter. Where do they all meet? On Instagram with its one billion+ subscribers. And as to why is it important – here's just one piece of data that should remove any need for further explanations: 44% of young folks of Gen Z indicated that Instagram influences their shopping decisions. With Millennials it falls to 21% but nobody would dispute it's still huge. We have looked at the Instagram accounts of world's top skiers – and those…
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