US Skiers Share Their Takes On Ongoing

US Skiers Share Their Takes On Ongoing

Leaders, Newsfeed
We are a sports publication and intend to stay clear from whatever political stories - that's not what you expect here, anyhow. However, when the story is so big that the stars of the Nordic start to reflect upon the events unfolding, we can't quite stay away and offer a gist of what was said by them in the last few days: Jessica Diggins was born in Minneapolis-St. Paul and was supposed to become the face of the first-ever Minneapolis FIS World Cup event. Alas, that one was cancelled at the last possible moment and Minneapolis 2020 shall be remembered for entirely different reasons. Given, Diggins is the only true star the US xcskiing got, she gets national media attention and is fully aware that her every word in the…
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Straight From Source: Salomon Nordic Director Nicolas Stamos Talks About  Gear & Business

Straight From Source: Salomon Nordic Director Nicolas Stamos Talks About Gear & Business

Gear News, Leaders, Newsfeed
..."We would only have a few minutes to say hello and for a few basic questions", messages the man who runs Salomon Nordic when we agree to meet at Atomic/ Amer Sports factory in Altenmarkt in Pongau where the French company produces its cross country skis. ....After an hour of ( very intense) conversation that covers just about every aspect of Salomon business in & around skiing , the conversation that several other staffers, responsible for race skis eventially join in, Nicolas Stamos finally says that the meeting he was actually coming for can't be delayed no more... Which is a massive pity - what Stamos & his team have managed to achieve in the last decade is nothing short of fascinating. But now everything makes perfect sense: they are…
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Northug Is King – Of Instagram + Other News About Most Important Social Media Net

Northug Is King – Of Instagram + Other News About Most Important Social Media Net

Newsfeed, Trivia
It would be silly to equate a popularity of sportsman or woman with amount of Instagram followers he/she has. Silly – but we will nonetheless. Because how else is to gauge the said popularity across the board? Generation Z is in love with Snapchat and VSCO while Gen X seem to prefer FB and/or Twitter. Where do they all meet? On Instagram with its one billion+ subscribers. And as to why is it important – here's just one piece of data that should remove any need for further explanations: 44% of young folks of Gen Z indicated that Instagram influences their shopping decisions. With Millennials it falls to 21% but nobody would dispute it's still huge. We have looked at the Instagram accounts of world's top skiers – and those…
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Andy Newell: We Might Have To Change Legal Altitude Limit For Competing & Other Musings Of Famed Ski Sprinter

Andy Newell: We Might Have To Change Legal Altitude Limit For Competing & Other Musings Of Famed Ski Sprinter

Leaders, Newsfeed
..One reason every ski-related resource in the world is writing these days about Andy Newell's new endeavor is how well liked the man is on an international ski circuit. With a career spanning some 15+ years, 8 ( eight!) World Championships and four Olympics, Newell is a true living legend, particularly in ski sprint that was in its infancy at the beginning of the century when the American started. With the last Olympics over & done with, a 34 year old native of Bennington, VT is moving to the next phase in life Nordic Team Solutions is what Newell's new coaching project is called, the one that will grow both future Nordic stars and the sport's popularity. The Daily Skier caught up with the man to talk about his skiing…
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Diggins Gets Gold. As in Bose QC35 Gold

Diggins Gets Gold. As in Bose QC35 Gold

Money & Finance, Newsfeed
..it took a few decades but gold medals won by Jessie Diggins and Kikkan Randall at the PyeongChang Olympics might have been a proverbial straw that broke the camel's back ( to be sure, it was a mighty heavy straw!). Big advertizers and mainstream media have finally discovered cross country ( sorry - Nordic) skiing and are starting to appreciate its marketing potential. One does not make the ESPN Body Issue just by having a perfect body - there has to be a serious marketing potential, assessed and analyzed by people who's job is just that: find a new star millions would want to follow & emulate. Telecoms giant Comcast was quick to cash in on Diggins appeal among fans - old and new Hey, even Cosmopolitan enlightens its readers…
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