Equipment Update As Seen At Blink Ski Fest

Equipment Update As Seen At Blink Ski Fest

Gear News, Newsfeed
Blink Skifest is not just the world's biggest summer event in skiing & biathlon - it's also sort of a catwalk of the newest equipment issued to world's best athletes by their material sponsors. [caption id="attachment_12431" align="alignnone" width="1920"] Showstopper of this year's Blink Skifest - Alpina ESK 2.0 Summer Racing [/caption] [caption id="attachment_12436" align="alignnone" width="1230"] As evident from photos, they closely resemble august ESK 2.0 Winter - lest insulation [/caption] [caption id="attachment_12430" align="alignnone" width="1920"] Although Russian-based Spine was showing a prototype of full-carbon rollerski boots on similar Rottefella platform on ISPO this year, these Alpinas are officially world's first production rollerski boots with carbon soles. Finally!.[/caption] [caption id="attachment_12432" align="alignnone" width="1920"] These new Salomon S/LABs don't quite look production-ready, more like a prototype....[/caption] [caption id="attachment_12435" align="alignnone" width="1920"] ...but since they were…
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Meet Man Behind Success Of Summer Skiing Fests In Norway

Meet Man Behind Success Of Summer Skiing Fests In Norway

Leaders, Newsfeed
Man behind the scenes. Meet Morten Iversbakken, co-founder, manager & driving force behind the rapid rise of @idtsports. Star-studded rollerski races Norway is known for ( and the appeal is growing with each year) won't be possible without dedicated sponsorship(s) by the company both willing and able to provide world-class equipment to world-class stars of skiing. Hand delivered (literally as you can see on this photo) to each & every destination e.g. Hamar's Kirkebakken Grand Prix yesterday, Oslo Skifest today. Is he alone? By no means. There are other dedicated men, women and their outfits in rollerskiing, yet we think this case special: IDT is a large company and was doing well before it went into skiing. Morten is a well-off young man with a growing family. He could have…
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Rollerski Update – News From Top Producers In Our Short Review

Rollerski Update – News From Top Producers In Our Short Review

Gear News, Newsfeed
Well, you know what the beginning of April means, right? It's time to visit your shed/balcony/mom's attic – and pull those trusted rollerskis out of their storage bags. If you invested wisely, they might be perfectly ready to roll. Even more, you might even have an emotional attachment of sorts to the particular pair. For everyone else is this short market review. Because while you were happily ( snow-)skiing through the winter, certain good folks who make your summer planks were working hard to come up with new models, services, options – anything to make you rollerskiing life better & brighter. In that vein, let's look at what's new and what's hot: Finnish stalwart Marwe's production philosophy is " if ain't broken – don't fix it". No new models off…
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Retail Giant Decathlon Steps Into   Rollerski Business

Retail Giant Decathlon Steps Into Rollerski Business

Gear News, Newsfeed
It finally happened. The rumours were galore in the skiing world for the last year that the French retail giant Decathlon has discovered the great sport of cross country skiing - and wants its slice of the ( growing) pie. Decathlon, with its 1400 stores in 45 countries, is, quite simply, the largest sporting goods retailer in the world in 2018. As many would attest, it sells no-brand products at knock-down prices. Quality? Design? Ain't gonna win coveted ISPO awards, but decent for most time. Welcome first-ever Decathlon rollerskis! The main feature of the new skis is, of course, its price: with 115 euros for classic model and almost unreal 99 euros for skating one, the new brand is surely going to bring new people into skiing. No word as…
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Morten Iversbakken : First IDT  Rollerskis We Made 6 Years Ago Were Weak Products – Now We Look Back At Them And Laugh.

Morten Iversbakken : First IDT Rollerskis We Made 6 Years Ago Were Weak Products – Now We Look Back At Them And Laugh.

Gear News, Newsfeed
This is Part 2 of our profile of one the most talked about brands of this year: IDT or IDT Sports, a Norwegian producer of hi-end rollerskis In Part 1 we shared some trivia about the company and added a few thoughts on our own. Today we give the stage to the man responsible for establishing the Norwegian brand on already highly competitive rollerski market: Meet & greet Morten Iversbakken Marketing Manager of IDT Solutions AS [caption id="attachment_8326" align="aligncenter" width="1600"] Morten Iversbakken talks to his crew at Blink Skifest[/caption] - IDT skis are seen being used more and more often, so far primarily by elite skiers - first Norwegians, now Russians and so on, they get high marks in comparos   What makes them so special? What is that that sets…
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