Norwegian Stars: What Do They Earn. And Why Do We Care

Norwegian Stars: What Do They Earn. And Why Do We Care

Money & Finance, Newsfeed
Let's start with the second part of that headline: why do we care. The honorable sport of cross country skiing does not live in a vacuum - it has to compete for attention of big TV channels and, most importantly, sponsors' money to exist. Aforementioned sponsors and broadcasters are simple people at their core: all they care about is a right kind of audience. The bigger - the merrier. Which brings us to amount of fans There are many great sports that simply have lost to the new entrants on the market - failing to adopt, not being seen as cool - and failing to produce their own stars that millions ( literally) want to follow and emulate. But stars by nature have to be in spotlight. Those fans, they…
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Updated. Innovations That Will Shake  Skiing World Next Season. Or Not

Updated. Innovations That Will Shake Skiing World Next Season. Or Not

Gear News, Newsfeed
About a year ago we highlighted some of the interesting, innovative products that were/are supposed make to skiers' lives a tiny bit better. Let's see what came out of it. Updates are in bold Rottefella Xcelerator Electric The future of cross-country is electric!! Thus declared legacy Norwegian firm Rottefella and presented the ski bindings that can be moved along the ski for better grip/glide, using tiny motors controlled via Bluetooth from a remote control on the poles. “Our extensive experience of product development in cross-country skiing and ski bindings combined with Semcon’s technical expertise has made it possible to create a groundbreaking new product,” said Øyvar Svendsen, R&D manager at Rottefella. Rottefella aims to produce the world's very first electric bindings in Norway and bring them to the market in…
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Morten Iversbakken : First IDT  Rollerskis We Made 6 Years Ago Were Weak Products – Now We Look Back At Them And Laugh.

Morten Iversbakken : First IDT Rollerskis We Made 6 Years Ago Were Weak Products – Now We Look Back At Them And Laugh.

Gear News, Newsfeed
This is Part 2 of our profile of one the most talked about brands of this year: IDT or IDT Sports, a Norwegian producer of hi-end rollerskis In Part 1 we shared some trivia about the company and added a few thoughts on our own. Today we give the stage to the man responsible for establishing the Norwegian brand on already highly competitive rollerski market: Meet & greet Morten Iversbakken Marketing Manager of IDT Solutions AS [caption id="attachment_8326" align="aligncenter" width="1600"] Morten Iversbakken talks to his crew at Blink Skifest[/caption] - IDT skis are seen being used more and more often, so far primarily by elite skiers - first Norwegians, now Russians and so on, they get high marks in comparos   What makes them so special? What is that that sets…
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Equipment Update: Who Is Using What. Poles Edition

Equipment Update: Who Is Using What. Poles Edition

Gear News, Newsfeed
We at the Daily Skier believe that the best skiers are not just medal-winning machines, but personalities - and influencers. To put it bluntly, knowing "who's shirt she/he wears" is important tidbit of knowledge that may or may not affect your choice when time comes to renew your equipment. Or it may not - but people still care to know - the way they care about football or basketball stars' preferences. ...This story is about what poles best international skiers are using. Naturally, vast majority of them are sponsored i.e receive the poles for free in exchange for visibility/promotion. Still, no skier would ever use poles if she/he find them wanting in any respect. So it's fair to say poles they use reflect their personal choices. https://www.instagram.com/p/BmCAgrChXps/?taken-by=daily_skier unusual to see…
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Part 2 Of Why Blink Skifestival Provides Glimpse Into Future Of Skiing.  And Reasons Why It Might Not Happen

Part 2 Of Why Blink Skifestival Provides Glimpse Into Future Of Skiing. And Reasons Why It Might Not Happen

Newsfeed, Travel & Mass Sport
In the story published yesterday we have gone through the reasons why Blink Skifestival is an excellent event, worth visiting for fans and emulation for every event organizer. By the way, all important TV numbers are just in - and they are simply stunning - 52% of Norwegians chose to watch the Blink races on TV - up 5% from already great last year! So, everything is great at and for Blink? Well, every rainbow has its rain, as they say. Here's what we think works against it -Despite being held in the middle of the summer, Blink is skiing event at heart - and all of it star participants are "winter skiers". Rollerskiing is much more dangerous than snow skiing and many an athlete admitted privately to us how…
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