FIS makes major announcement. How would it affect international xcskiing
FIS knows its business well - it has decided to make a major announcement about the future right in the middle of summer holidays, when the interest in snow sports is at a minimum and most of the reporters/ analysts are on holiday Enjoy, relax, we've got you covered - and shall explain the significance of the moment. From FIS press release: International Ski and Snowboard Federation (FIS) and Infront have agreed terms for an exclusive agency agreement for the distribution of the international media rights to FIS World Cup events for all platforms starting in the 2026/27 season and covering eight seasons until and including 2033/34. Until and including the 2025/26 season, Infront will continue to implement the existing collective media rights distribution approach based on…
